by / on 26/01/2016 at 12:05 / in Harvard Business Review

Resolving the Paradox of Group Creativity

Researchers have been studying creativity for more than 150 years, yet it still remains elusive. We’re not much closer to understanding what it is exactly that sparks unique ideas. One reason for this lack of insight may be that so much research has looked at the wrong things. Until quite recently, creativity has been studied from the assumption that it is a […]

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